Analyst, CRM

Location: New York City, NY (10002)
Company: Tiffany & Co.
Industry: IT
Job Type: Full Time
Posted: 6 days ago

We are looking for a CRM analyst that will analyze client data and client omnichannel journeys to drive and inform client development strategies and tactics in the Americas. He/She will use our client database and Salesforce

RESPONSIBILITIES

Key responsibilities:

Analyze client data patterns to identify growth opportunities and inform client goals

  • Serve as the in-house expert on client data in the region.
  • Analyze large sets of client data to identify trends & patterns and generate insights to inform growth opportunities across clienteling, marketing, merchandizing and client experience.
  • Partner with the merchandising team to better understand product trends by client segment and the role of each product category in the client journeys, and identify growth opportunities (cross-sell, up-sell, portfolio gaps etc.).
  • Partner with global analytics teams on the development and rollout of segmentations and predictive client models (eg, RFM, CLV), lead the definition of use cases and adoption/implementation in the region.

Track and measure client growth performance against goals

  • Simplify client reports to enable simple tracking of performance vs. goals by market & store and help drive accountability at every level.
  • Monitor weekly & monthly omnichannel client metrics and investigate key performance drivers to develop actionable insights and recommendations for retail and digital teams.

Support ad hoc client analysis requests

  • Prioritize and conduct ad hoc client analysis for the Americas senior leadership team and key functional leads (marketing, merchandising, retail, ecommerce, etc.)

Serve as Salesforce client data expert in the region, partner with retail and tech team on client data platform and process enhancements

  • Partner on developing self-serve dashboards in Salesforce and improving platform capabilities around client metrics and performance tracking.
  • Partner on continuously improving the data collection process.
  • Identify and escalate any issue with data integrity and proactively work with stakeholders on fixing.

QUALIFICATIONS

Qualifications:

  • 3-5 years of client analytics experience, with the Salesforce platform (analytics and admin)
  • Experience with Salesforce is a requirement
  • Strong data insights and problem-solving skills: experience leading complex analysis, developing analytics frameworks, and translating results into actionable and simple business recommendations
  • Experience with SAS, SQL, Tableau preferred
  • Bachelors degree


Web Reference : AJF/358527693-202
Posted Date : Thu, 23 Jun 2022

Please note, to apply for this position you will complete an application form on another website provided by or on behalf of Tiffany & Co.. Any external website and application process is not under the control or responsibility of IT JobServe

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